MudGirl is the largest women's obstacle race in Canada. Every year, more than 50,000 women participate in this event that pushes them to excel and accomplish things they never thought possible.
To promote their race, MudGirl invested nearly $30,000 per month in Facebook advertising. Their sales steadily increased, but they were unable to calculate their return on investment. Consequently, it was IMPOSSIBLE for them to safely increase their budget on the platform.
Our services allowed them to invest more in the platform, but more importantly, to make better investment choices!
