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Ep: 49 - Republik - How to Negotiate Between Social Impact, Profitability, and Environmental Concerns
Republik - How to Negotiate Between Social Impact, Profitability, and Environmental Concerns
Building and maintaining a corporate culture is one of the most fundamental elements to consider if you want to see your organization grow over time. Now, it is one thing to say that we have a strong culture and another to take concrete actions that prove that our culture is well established.
My guest today, Vincent Fortin, President of the marketing agency Republik, has made impressive choices in the past few years in order to demonstrate that a company has to have more than just profitability as an end goal. In 2018, he and his partner decided to work exclusively with companies that have a positive social and environmental impact.
In this episode, you'll learn about the results that such an approach has had on Republik's recruitment strategy, company growth, and also on its positioning within the industry.
Without further ado, my discussion with Vincent Fortin.
This podcast is only available in French.