A title that's sure to attract many, I have to admit.

But believe me, it's a principle that could transform how you operate your business.

I heard about this topic a few years ago from an American named Roland Frasier.

The concept is called "Expenses to profit."

Or "E to P."

The structure is as follows;

- Identify your biggest expense

- Ask yourself: "Who is willing to pay for these expenses other than me?"

- Create a product with a high profit margin

I explain all the nuances of this concept in the podcast!

Here is the podcast I refer to in the episode: https://bit.ly/3UmD0KR

Enjoy!

To learn more about Openmind: https://www.openmindt.com/

To chat with me on LinkedIn: https://www.linkedin.com/in/antoine-gagn%C3%A9-69a94366/

*This episode is only available in French.

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